Introducing the Moscow Mule Smirnoff ICE. It's zesty ginger flavor sets it apart from the sweeter ICE flavors, making it an instant favorite.
And if you know anything about people that love ginger, really love ginger.
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Agency: 72andSunny NY
Copywriters: Colin Frawley and Nick Panayotopoulos
Designers: Me and Chena Stephens